Elliott Films

Videography agency with a dual focus in commercial branding and capturing the soul of weddings.

Project overview

We needed to set their website up in seamless fashion so that depending on the type of client, they could get where they needed to fast, and efficiently. While that’s always the case when it comes to providing a satisfactory experience to users; this was particularly important, because Elliot Film’s users are so drastically different. So their experiences and content needed to be tailored differently as well.

What we did


Page Visits


Unique Visitors


Social Traffic
The Interface

Duality and synchronicity

We took the landing page of the website and created friction from the very beginning. While you’ll hear many creatives use the term “frictionless-design” as a positive; sometimes users need friction to get them to their solution. Users are presented with two options upon landing > Weddings & Branding. While this seems so simple, it’s actually monumental in practice. Sometimes the biggest impacts come from the smallest implementations.

The Content

Duality and… conversion!!

It was important that the content relayed the website’s journey to the users in a way that would allow them to understand Elliott Film’s unique value. Videographers working with a focus on commercial branding and weddings aren’t found in the wild very often. – We also needed video, lots of it. Our back-end engineers made it possible to display massive amounts of videography without slowing down the website.


Technicality for the Win.

It’s often believed that to have a stellar SEO strategy you have to have a blog. Sure it definitely helps, but it’s not the end-all-be-all. While Elliott Film Co does have a blog, it takes time to generate content and build authority. So through HTML semantics and meta-data we were able to shorten the amount of time it will take them to establish credibility by the search engines. Backlinks and encouraging branded searches will put Elliott Film Co in the top of the rankings in just a few months.

Wrapping it up

Elliott Film Co was built from the ground up to ensure they grow on the internet. Through data analysis and user feedback, we can confidently say this launch was a success. We worked alongside their brand managers, mentors, and content creators to bring this to life. We put our project management skills on display by keeping everyone on the same page, to get this site to market on time, and done well.
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